Data Protection

77up77 Privacy Policy — Our Commitment to Protecting Your Data

This Privacy Policy fully explains how seriously we take your personal data — written in plain English, with no hidden terms.

Last Updated: January 2026

How 77up77 Protects Your Privacy

We believe data privacy is a fundamental right for every user. That's why we've put in place the highest standards of security measures.

Encrypted Data Storage
All your personal data is securely stored using SSL/TLS encryption. No unauthorised party can access it.
No Selling of Data to Third Parties
77up77 never sells your personal information to third parties. Your data is used solely to improve our services and meet legal requirements.
Control Over Your Data
You can view, correct, or request deletion of your data at any time. You have full control over your information.
Regular Security Audits
Our systems are regularly audited by third-party security experts, and any vulnerabilities identified are addressed immediately.
Cookie Transparency
We are fully transparent about which cookies we use and why. You have the option to decline any non-essential cookies.
Immediate Notification in Case of Data Breach
In the event of a data breach, we will notify all affected users within the legally required timeframe and take all necessary steps.
1 Scope & Applicability

Welcome to 77up77. This Privacy Policy ("Policy") explains in detail how your personal information is collected, stored, used, and protected. This Policy applies to the 77up77 website, mobile app, and all other digital services.

77up77 believes that every user's privacy is a fundamental right. That's why we are fully transparent about how we collect your data. This Privacy Policy is written in plain English so every user in Bangladesh can easily understand it.

Important: By using the 77up77 website or services, you agree to this Privacy Policy. We strongly recommend reading it before using our services.

Our Privacy Policy is built in line with international data protection standards. If you have any questions, reach out to our support team — they're always ready to help in Bangla.

2 What Information We Collect

77up77 only collects information that is necessary to provide our services. We do not gather unnecessary or excessive data. The following sections detail exactly what information is collected and under what circumstances.

A) Information Collected at Registration

Data Type Why It's Collected
Full Name Identity Verification & Account Creation
Email Address Communication & Login
Mobile Number OTP Verification & Security
Date of Birth Age Verification (18+)
Address KYC Verification Process

B) Information Collected During KYC Verification

  • Copy of National ID (NID) or passport.
  • A selfie — to confirm your identity.
  • Proof of address — utility bill or bank statement.

C) Automatically Collected Information

  • Device Information: Device type, operating system, and browser version.
  • IP Address: For geolocation and fraud prevention purposes.
  • Usage Information: Pages visited, time spent on site, and games played.
  • Transaction Information: Deposit, withdrawal, and betting history.
  • Cookies & Tracking Data: Session management and experience improvement.

We never store your full bank card number, CVV, or PIN. Payment information is processed directly by our payment gateway partner.

3 Purpose of Data Use

77up77 uses your information only for specific, legitimate purposes. We never use your data for irrelevant or unnecessary activities. Every use of your information has a clear and defined reason behind it.

  • Account Management: Creating your profile, enabling login, and keeping your account secure.
  • Service Delivery: Gaming services, betting features, and payment processing.
  • KYC & Compliance: Identity verification, age confirmation, and meeting legal obligations.
  • Fraud Prevention: Detecting and preventing suspicious activity.
  • Customer Support: Resolving your complaints and inquiries.
  • Contact: Sending important updates, promotions, and offers (with your consent).
  • Experience Improvement: Improving platform functionality and user experience.
  • Legal Requirements: Complying with court orders or regulatory authority requests.

Marketing Communications: If you no longer wish to receive promotional emails or SMS, contact support at any time or use the unsubscribe link at the bottom of any email.

4 Data Sharing & Disclosure Policy

77up77 never sells your personal data. However, limited sharing may occur in specific circumstances, which are clearly outlined below.

When information is shared:

  • Payment Processing: With payment gateway partners including bKash, Nagad, Rocket, and Upay, solely to process transactions.
  • KYC Verification Services: With authorised third parties for identity verification.
  • Legal Obligations: In response to court orders, lawful requests from government agencies, or demands from law enforcement authorities.
  • Fraud Prevention: To the relevant authorities to prevent money laundering or other illegal activities.
  • Business Transfers: In the event of a company merger or acquisition, you will be notified in advance.

All our third-party partners operate under strict confidentiality agreements. They only receive the information needed for their specific role — nothing more.

5 Cookies & Tracking Technologies

The 77up77 website and app use cookies and similar tracking technologies. Cookies are small data files stored in your browser that help improve your experience on our platform.

Types of cookies we use:

Cookie Type Purpose Duration
Essential Cookies Login Session & Security Deleted at end of session
Functional Cookies Language preferences and saved settings 1 Year
Analytics Cookies Site Usage Analytics 2 Years
Marketing Cookies Serving Relevant Advertisements 90 Days

You can manage or delete cookies at any time through your browser settings. Please note that disabling essential cookies may affect the functionality of certain features on the site.

6 Data Security Measures

77up77 employs industry-leading technical and organizational measures to protect your data. Our security framework operates across multiple layers.

  • SSL/TLS Encryption: 256-bit encryption is applied to all data transmissions.
  • Two-Factor Authentication (2FA): OTP verification when accessing your account.
  • Firewall Protection: Advanced firewall and intrusion detection systems.
  • Regular Backups: Encrypted data backups stored in secure locations.
  • Access Controls: Only authorized personnel have access to specific data.
  • Security Audits: Regular penetration testing and vulnerability scanning.

You Can Help Too: Use a strong password, never share your login credentials with anyone, and notify us immediately if you notice anything suspicious.

7 Your Data Rights

Under 77up77's Privacy Policy, you have full control over your own data. All of your rights are detailed below.

Right to Access Your Data
You can request to see what personal data we hold about you at any time.
Right to Rectification
You may request corrections to any inaccurate or outdated information.
Right to Erasure
You can request deletion of your data unless we are required to retain it by law.
Right to Restrict Processing
In certain circumstances, you may request that the processing of your data be restricted.
Right to Data Portability
You may request a copy of your data in a structured, readable format.
Right to Object to Processing
You may opt out of your data being used for marketing purposes.

To exercise any of these rights support@77up77.bet. We typically respond within 30 business days.

8 Data Retention Period

77up77 does not retain your data beyond what is necessary. However, certain information may be kept for a specified period due to legal obligations, regulatory requirements, or legitimate business needs.

Data Type Retention Period Reason
Account Information 5 years after account closure Legal Obligations
Transaction History 7 years Financial Regulations
KYC Documents 5 years after the end of the relationship Regulatory Requirements
Customer Support Records 3 Years Dispute Resolution
Marketing Preferences Until consent is withdrawn User Controls
Log Files 90 Days Security Monitoring

Once the applicable retention period expires, we securely delete your data or anonymize it so you can no longer be identified.

9 Protection of Minors' Privacy

77up77 is an 18+ platform. We never knowingly collect data from anyone under the age of 18. Age verification is mandatory at registration, and date of birth is confirmed during the KYC process.

To Parents & Guardians: If your child has accidentally registered on our platform and you become aware of it, please contact us immediately at support@77up77.betand we will promptly close the account and delete all associated data.

10 Privacy Policy Updates

77up77 may update this Privacy Policy from time to time. If significant changes are made, we will notify you via email or a platform notification.

Continued use of the platform after any changes constitutes your acceptance of the revised Policy. We recommend checking this page regularly. The date of the latest update is shown at the top of the page.

11 Contact & Complaints

If you have any questions, concerns, or complaints about this Privacy Policy, please contact our dedicated Privacy Team. We're available around the clock to assist you in Bangla.

  • Email: support@77up77.bet
  • Help Center: Visit the Help Center
  • Live Chat: Available after logging into the platform, 24/7

We typically respond within 48 hours. For urgent matters, use live chat — that's the fastest way to get help.

Safe & Transparent

Your Privacy Is Protected — Join Now

Now that you're familiar with 77up77's Privacy Policy, go ahead and create your account with confidence — and enjoy the best online gaming experience in Bangladesh.

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